A Win Worth Celebrating—Again: Lounge With Us Wins Best Newcomer at the 2025 Best of Intima Awards

If this sounds familiar, you’re right— we first shared the exciting news back in August that Lounge With Us was named Best Newcomer – USA at the 2025 Best of Intima Awards in New York City. But we’re popping the champagne again— because the celebration doesn’t stop there.

We were recently featured in Best of Intima’s print issue as part of their World Wide Boutiques section, representing the United States—and seeing our boutique in print made the honor feel brand new all over again.

A Quick Recap: What Are the Best of Intima Awards?

The Best of Intima Awards are one of the most respected recognitions in the intimate apparel industry, spotlighting independent boutiques across the U.S. and Canada that excel in innovation, inclusivity, and customer experience.

Winning Best Newcomer was an incredible milestone for us—and being included in their global boutique feature further affirms the vision we’ve worked so hard to bring to life.

Why We Won Best Newcomer

Founded in December 2020 as a home-based e-commerce shop, Lounge With Us opened its first brick-and-mortar boutique in October 2023. In a short amount of time, we’ve grown into a space rooted in authenticity, comfort, and meaningful connection.

The judges highlighted several defining elements of our boutique:

• Inclusivity & Real-Life Wearability
  We believe real women deserve comfort that actually works for real life. Every brand and piece we carry is chosen with how it feels—not just how it looks—in mind.

• A True One-Stop Shop
  From bras and lingerie to loungewear, sleepwear, shapewear, ready-to-wear, and accessories, Lounge With Us offers a complete wardrobe experience under one roof.

• Personalized, Pressure-Free Fittings
  Our boutique layout—including “The Lounge,” our more intimate fitting space—was intentionally designed to feel calm, welcoming, and supportive.

• Marketing With Personality & Transparency
  Our community knows us for showing up honestly—sharing education, humor, behind-the-scenes moments, and real conversations that build trust and connection.

Featured in the World Wide Boutiques – United States (Print Edition!)

The recent Best of Intima print feature spotlighted Lounge With Us as a thoughtfully designed Charleston boutique where lingerie is treated as a complete experience—not just a category.

The article highlighted:

• Our seamless transition from the main boutique to The Lounge

• A carefully curated mix of lingerie, plus sizes, swimwear, nightwear, and ready-to-wear

• A calming, trust-centered environment where comfort and confidence take center stage

To be included alongside boutiques from around the world—and to represent the United States in print—is an honor we’re incredibly proud of.

Thank You for Being Part of This Journey

This recognition belongs just as much to our community as it does to us. To everyone who has trusted us with their fittings, supported us since the early days, and shared this space with us—thank you.

We’re so grateful to the Best of Intima Awards jury, our brand partners, and the inspiring independent boutiques we’re honored to stand alongside.

Read more about our Best Newcomer win in our previous blog post.

Here’s to continued growth, connection, and creating a space where women feel seen, supported, and confident—every single day.